tv commercials

Free Startup Idea Fridays: Reverse Commercials

Free Startup Idea Fridays: Reverse Commercials

Pitch: Television commercials have become less and less effective over the years as second and third screens are vying for the audience's attention. It's time to rethink how commercials should work. Instead of jamming marketing messages down the audience's throats, reverse commercials uses television airtime to create engagement.