Brutal honesty

Burn Your Ideas to the Ground

Burn Your Ideas to the Ground

One of the worst mistakes that an entrepreneur can make also happens to be the one that is the easiest to make. It doesn’t matter if you’re working on your first company or your seventh startup. Even if you are aware of this pitfall, you might fall victim to its trap. So what is the mightiest of startup perils?

When you become too attached to your idea, you only see what you want to see.